Elderly Indigenous woman wearing colorful floral huipil and matching fabric face mask, standing in a traditional Mexican shop.


For brands, retreats, and travel experiences that need need visuals that actually communicate something.


Two women collaborate on a mosaic art project, handling green stone pieces on a dark workshop table.

 

 

 

Story-driven imagery that helps your brand or experience connect, not just look good.

 

 

 

A rounded rectangular button in a rich golden-yellow color on a white background.

 

For Retreats & Travel

 

Solid terracotta orange rounded rectangle shape on a plain background.

 

For Brands & Products

 

Young woman in cozy gray wool sweater hugging collar close to face with expressive eyes against dark wood background.

One photographer.


Two Styles.

 

I work with brands, retreats, and travel companies looking for photography in Guatemala and beyond.


Every project calls for something different. Some need a clean, minimal, and intentional approach. Others need something more documentary, emotional, and alive. Together, we shape the direction so your visuals feel aligned with what you’re building!

 

Woman in white off-shoulder blouse resting on rocks beside dark turquoise water with wet hair.
Woman in wet white shirt resting on rocky pool edge in turquoise water, gazing thoughtfully to the side.

 

IG: @gabrielascanon

 

 

IG: @lovestoriesinstill

 

 

 

 

My background in branding and storytelling is what shapes how I photograph today.

 

 

 

Turquoise mountain river rushing over rocks through a lush evergreen forest with a snow-capped peak in the background.
Smiling man in red cap and white t-shirt sitting on a boat with river and green trees in background.
A smiling young woman with curly hair holding masa dough in a colorful Latin American market setting.
Friends toasting with craft beer glasses at an outdoor brewery patio on a sunny day.
An elderly Guatemalan woman in traditional embroidered huipil and face mask sits in a rustic kitchen.
Young woman in lavender crop top and wide-leg jeans posing by a fence in an agave field.
Hand holding a coffee cup on a boat with turquoise ocean and snowy mountains.
Shirtless smiling man holds a rope swing in a sunlit jungle cenote with dramatic light rays.
Man standing in a wooden canoe on a river holding fresh yellow bananas, surrounded by lush tropical trees.
Sunlight streaming through tall trees in a lush green mossy forest floor.
Smiling shirtless man holding a fluffy golden doodle puppy on a speedboat with green trees and blue sky.
Close-up of hands weaving colorful threads on a loom in a traditional textile craft setting outdoors.
Two women examine traditional colorful woven textiles at a local craft market, one wearing a floral mask.
Woman in hat and crop top stands atop ancient stone ruins surrounded by lush green trees under a cloudy sky.
Elderly indigenous woman in vibrant floral dress and matching fabric face mask stands in a colorful shop.
Hand holding a fresh coconut by a serene jungle river with lush green trees in the background.
A hand placing raw tortillas on a traditional comal griddle over an open fire in a rustic kitchen.
Female tour guide in white crop top and jeans speaking to group outside historic stone archway.
Shirtless bearded man in straw hat and board shorts pointing outdoors near dark landscape under blue sky.
Colorful street fruit cart with pineapple and produce on cobblestone street in front of a red building.
Woman kayaking in a yellow kayak through a lush green mangrove river, paddling with a white oar on a sunny day.
Woman shaping raw clay dough with green manicured nails during a pottery workshop.

I spent years as a brand strategist, manager, and worked full time at a travel agency. I understand the travel industry, I understand what a brand needs to communicate visually, and I know how to translate a vision into images that actually do the work.


That background shapes how I approach every project today. I’m not just thinking about what looks beautiful, but what your audience needs to understand, feel, and remember.

Every gallery has its own unique coloring and feel, crafted specifically to reflect what your brand is communicating and the emotion you want the person on the other side of the screen to feel when they see it.


Solid terracotta orange rounded rectangle shape on a plain background.

 

 

 

Tell Me About Your Project!

 

 

 

 

 

Brand and Travel Photographer, working locally and internationally

 

 

 

As seen in...

 

Lava Trails Tours logo featuring a stylized mountain with red and orange peaks on a dark base.
Heart of Travel logo featuring a colorful van illustration with mountains, palm tree, and ocean waves in a circular badge design.
Lustrumfiesta logo with a colorful sunburst in red, orange, and yellow above a bold red semicircle.
Earth Lodge Antigua Guatemala logo featuring teal mountains and a lightning bolt icon against a semicircle backdrop.
Wild Bakery by Wild Daughter rustic terracotta logo featuring bold typography with delicate botanical leaf illustrations.
Mayan Hands logo with elegant serif typography and colorful decorative lines in red and green.
Man in white t-shirt photographing a serene sunset over calm water from a boat.

Imagery that captures what it feels like to be there...

Retreats, TRAVEL & ADVENTURE

For retreats, tour operators, and experience-based brands that want more than just documentation.


I capture the movement, atmosphere, and feeling of being there, from quiet moments to the experiences that make people want to say yes.


Ideal for retreats, travel brands, and experiences looking for photography in Guatemala or destination-based storytelling.

Woman kayaking in a yellow kayak through a lush green river, holding a paddle while exploring nature.
Indigenous woman in colorful traditional Guatemalan clothing performing a fire ceremony outdoors.
Majestic volcanic mountain peak emitting large ash cloud against dramatic golden sunset sky.
Woman in blue swimsuit climbing wooden steps out of a stunning turquoise cenote surrounded by rocky walls.
Smiling African woman in blue gingham dress holding coconut at outdoor market stall.
A woman with curly hair shapes white clay with her hands in a rustic outdoor setting.
Group of friends enjoying a sunny boat ride on a calm river surrounded by lush green hills.
Young man in puffer jacket sitting at volcanic mountain summit at sunrise with dramatic peak in background.
Sunlight streaming through tall trees in a moss-covered forest creating a magical green woodland scene.
Female tour guide speaking to group in front of historic stone arch doorway.
Black man with dreadlocks handling a rope on a small boat with tropical shoreline in the background.
A tiny sea turtle hatchling crawls across dark sandy beach near bare human feet casting long shadows in golden sunlight.
Smiling young woman in purple crop top and jeans leaning on fence in an agave field.
Smiling farmer in plaid shirt showing coffee plant to visitor in lush forest.
Silhouettes of people standing on hilltop ridge against deep blue twilight sky.
Happy man in gray Patagonia fleece holding phone while sitting near a tent at a mountain campsite.
Two women examining traditional textile weaving at a colorful fabric market stall.
Shirtless muscular man smiling while holding a rope in sunlit forest.
Woman in black outfit and hat riding a palomino horse through an agave field under cloudy skies.
Turquoise mountain river rushing over rocks through a dense evergreen forest with snow-capped peaks in background.
Indigenous Guatemalan woman in traditional huipil concentrating while working on a backstrap loom outdoors.
Smiling man in a red cap and white t-shirt sitting on a boat with a river and green trees in the background.
Hands exchanging fresh yellow bananas on a wooden boat surrounded by tropical water.
Mountaineer in yellow jacket gazing at sea of clouds from high altitude peak.
Shirtless bearded man in hat and swim trunks pointing at a dark sandy landscape under blue sky.

A mix of documentary and intentional imagery designed to bring people into the experience.

 

 

Ways we can work together on your project:


Ideal for retreats, travel brands, and experiences looking for photography in Guatemala or destination-based storytelling.



  • Full retreat/trip coverage


  • Travel storytelling


  • Experience-based content


  • Ongoing content creation

 

 

 

Let’s create story-driven imagery that makes people feel your experience before they arrive!

 

Connect with me and I’ll put together a custom approach and quote based on your needs.

 

Tell Me About Your Project
Outdoor massage therapist performing a relaxing back massage on a client lying on a treatment table surrounded by nature.

For brands that want visuals with depth and direction...

Brands & products

Your brand has a story. I help you translate it visually through intentional, story-driven imagery that feels aligned with who you are and what your audience connects with.


With brands, I focus not just on how things look, but how they communicate, across your website, social media, and marketing.


Ideal for Ideal for product brands, personal brands, hospitality and boutique hotels, wellness spaces and retreats, adn creative businesses!

Hand holding a dark coffee cup with golden logo on a boat with turquoise ocean and snowy mountains backdrop.
Smiling woman with long dark hair writing with a pencil, wearing a tan dress and silver bracelets.
Hexagonal wooden sign reading AM Breakfast All Day, hanging on a lattice wall.
A therapist performs a relaxing back massage on a client at a warm, serene spa.
Golden baked egg casserole in a blue ceramic dish garnished with fresh parsley, served with dipping sauce.
Two amber glass tumblers with orange slices and ice on white background with halved orange.
Bearded man in white t-shirt sitting outdoors wearing a blue woven bracelet, hand raised to head.
Cozy treehouse bed with wooden frame overlooking lush tropical trees and blue sky through open balcony.
The Body Shop Wild Argan Oil exfoliating gel body scrub jar displayed on rocky ground outdoors.
Golden Belgian waffles dusted with powdered sugar, served with fresh strawberries and chocolate dipping sauce on a wooden plate.
Top view of a round handwoven natural fiber basket with lid on wooden surface.
A smiling woman with long dark hair wearing a striped crop top and white pants stands in a lush garden.
Two people examining green stone mosaic pieces on a dark workshop table with craft supplies.
Two colorful woven friendship bracelets with zigzag patterns in orange, blue, and purple on a wrist.
Close-up of a pink knitted wool hat with a small brand label inside the folded brim.
Hand holding a small white woven cotton rope basket with decorative tassel against a clean white background.
Silver filigree drop earrings featuring oval turquoise stones and small beads on wood surface.
Rustic restaurant interior with wooden ceiling beams, Edison bulb pendant lights, dark hardwood floors, and colorful textile wall art.
The Body Shop Wild Argan Oil exfoliating body scrub jar displayed on dark surface with scattered shells.
Hands performing a relaxing neck and shoulder massage on a person in a warm, natural light spa setting.
Close-up of wrist wearing colorful woven friendship bracelets with geometric patterns while holding a glass drink.
Woman with curly hair coding on a dark-themed IDE on a Dell monitor in a modern office.
Close-up of woven geometric friendship bracelets on wrist holding a teal striped bag with leather strap.
Woman in tan dress with silver jewelry sits outdoors near fountain surrounded by tropical plants.
A massage therapist gently works on a client's upper back and shoulder during a spa treatment.
Mayan Hands branded colorful ikat tote bag with teal, orange, and black pattern and snap closure detail.
The Botanist Bergamot & Basil body lotion pump bottle beside a lemon half, with water splashing on white tile.

Brand imagery captured for storytelling across platforms.

 

 

Ways we can work together on your brand:


Brand photography for businesses in Guatemala and beyond, from product and lifestyle shoots to full content creation. With brands, I focus not just on how things look, but how they communicate.


  • Full brand/campaign shoots


  • Product and lifestyle photography


  • Campaign content



  • Ongoing content creation

 

 

 

Let’s create visuals that actually communicate your brand.

Connect with me and I’ll put together a custom approach and quote based on your needs.

Tell Me About Your Project
Vibrant Guatemalan huipil blouse with colorful traditional Mayan embroidery featuring floral and geometric patterns.

A simple, guided process from idea to final images

You don’t need to have everything figured out. I’ll guide you through each step so the process feels easy, clear, and aligned with your vision.

Step 01

 

We shape the vision together

 

Caribbean musicians playing drums and maracas on a tropical beach with palm trees and a thatched umbrella.

 

Share what you're working on, your vision, and what you need captured. From there, I’ll help shape the direction and recommend the best approach.


Happy to guide you even if you’re not sure what you need yet. I personally respond to every inquiry within 24–48 hours.

 

 

Step 02

 

Tell me about your project

 

Modern glass pavilion with wood deck, circular pool, and lush tropical garden surroundings in natural light.

 

Officially coordinate your session with a deposit. We define the look, feel, and purpose of your images. This includes locations, timing, styling, and how the visuals will be used across your platforms.

 

 

Step 03

 

content Delivery, ready to use

 

Hiker in yellow jacket stands above clouds on volcanic mountain ridge at dusk with another climber visible below.

 

You’ll receive a curated gallery of high resolution and web optimized images, ready for your website, social media, and marketing.


Ready for print, and naming optomized for web ranking and speed! 

 

A rounded rectangular button in a rich golden-yellow color on a white background.

 

Tell Me About Your Project

 

Recent work with brands and experiences

 

CLIENT STORY

"Consistently delivers exactly what we’re looking for."

 

Smiling male hiker with backpack and walking stick trekking on a mountain trail under a cloudy sky.
Rustic wooden cabin interior with bunk beds and panoramic mountain views through large glass windows.
Two women in athletic wear posing together on a volcanic mountain summit with scenic sky views.
Hiker with yellow backpack and trekking poles stands on volcanic ridge watching eruption clouds rise.
Hiker in winter coat walks toward erupting volcano on rocky terrain with misty sky backdrop.
Young woman with backpack smiling on a wooden dock by a lake, with mountains and blue sky in the background.
Hikers with headlamps descend a volcanic mountain ridge above a sea of clouds at dusk.
Smiling man in red jacket and beanie hat standing on mountain summit at dusk with hikers in background.
Smiling man with long hair resting his chin on his hand, viewed through a rain-speckled window with tree reflections.

 

For Lava Trails, the focus was capturing immersive travel experiences designed to translate across social media, website, and marketing: highlighting both the scale of the landscape and the human experience within it.


Lava Trails offers guided volcano hikes in Guatemala, known for creating a balance between adventure and comfort. From hiking Acatenango and witnessing the eruptions of Volcán de Fuego, to staying in thoughtfully designed cabins with panoramic views of the landscape.

 

 

"Gaby is incredibly easy to work with. She intuitively understands what needs to be captured without requiring much direction, and consistently delivers exactly what we’re looking for.

We’ve worked with her multiple times and continue to use her photos across our branding. Her work aligns perfectly with our experience and captures each moment in a way that feels natural and true."

 

 

lava trails

Acatenango & Fuego Volcano Guatemala Tour Operator

 

The goal was to document not just the destination, but the full experience. The journey, the atmosphere, the connection between people, and the emotion of being in a place that feels both challenging and unforgettable.


Through a mix of wide landscapes, in-between moments, and candid interactions, the imagery was created to reflect what it actually feels like to be there! From the intensity of the hike to the quiet moments of rest, connection, and awe.

 

CLIENT STORY

"The photographs are beautiful and we’ve already started using them for communications."

 

Woman in red floral jacket speaks into microphone while presenting to an audience at an indoor event.
Two colorful woven friendship bracelets with zigzag patterns in orange, blue, and purple on a wrist.
Handwoven Fair Trade basket with artisan tag signed by Juana, showcasing intricate spiral pine needle weaving pattern.
Woman in vibrant traditional Guatemalan huipil dress smiling at indoor cultural gathering.
Indigenous Guatemalan women in colorful traditional huipil dresses laugh and hold balloons during a festive cultural celebration.
Mayan Hands handmade in Guatemala label inside a colorful striped tote bag with denim lining.
Close-up of a handwoven wicker basket with intricate herringbone pattern and scalloped edges on wooden surface.
Group of seven people smiling together outdoors in a lush garden setting, some wearing traditional Guatemalan attire.
Elegant dining room with wooden table, white upholstered chairs, orange floral centerpiece, and round mirrors on gray wall.
Woman in traditional Guatemalan attire arranges pie charts on a whiteboard during an educational workshop.

 

Mayan Hands is a fair trade nonprofit organization working closely with Indigenous women artisans across Guatemala, supporting sustainable income, cultural preservation, and long term community impact through handmade goods.


Being part of their "Leaders Who Inspire" workshop with the Mayan artisanswas incredibly inspiring. The energy in the room, the relationships between the women, and the intention behind the work made it clear that this was about much more than products. It was about people, community, and the stories carried through everything they create.

 

 

 

"The photographs are beautiful and we’ve already started using them for communications and promotion for upcoming trade shows. I’m so excited to dig into these."

 

 

 

mayan hands

Fair Trade Nonprofit Organization

 

 

The focus was to create imagery that could translate across social media, website, and marketing, highlighting not just the craftsmanship, but the human stories and cultural context behind each piece.

 

 

 

Let’s create visuals that actually communicate your brand and experience!

 

 

Tell Me About Your Project
Explore Portfolio